Water Procurement

The Water industry in the UK is worth almost £3billion a year in revenue. With less than 30% of eligible businesses having switched since the English market opened in April 2017*, there are many opportunities for Brokers to dip their toes into this new retail market and add an additional revenue stream to their portfolio.

With less than 30% of eligible businesses having switched since the English market opened in April 2017, we can ensure you capture every available sale opportunity.

Maximise your potential

We’re focused on providing our Brokers with every opportunity to maximize the potential of their customer base. We’ve developed a process and platform that is efficient, simple and fast, regardless of whether you’re dealing with SME or Corporate Water customers. We offer end to end procurement assistance, and our Water Team will work with you to ensure you’ve the tools you need to add Water to your portfolio of services.

Simplified Utility

Deregulation of the Water industry in England and Scotland has meant brokers have an opportunity to sell a recession proof utility with stable, non-volatile pricing. Quotes and contracts are simple for both customers and Brokers to understand, and with the industry having been set up to protect the customer, pricing is transparent and tariffs are publicly available. We will help you find a solution that works for you, and saves your customers money.

Supplier Relationships

OnlineDIRECT have worked hard to provide a panel of Water suppliers that can support and enhance the services offered by brokers and TPIs. With a focus on ensuring your Customers will be offered simplicity, and value for money, we’ve worked with suppliers to ensure tendering through OnlineDIRECT is simple, and compliant with OFWAT regulations.


With the Water market recently being deregulated, OnlineDIRECT’s Water Team have made it light work; enabling us to quote and contract our clients, ensuring all their utilities are taken care of.

Ms Javeria Imaan - Transparant Solutions


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Get in touch

For more information on Water, and how water deregualtion can assist you in improving your customer retention, then contact our specialist team of Water experts today.