EV Charge Point Opportunities for Brokers

Watch the recording and access free resources mentioned in our EV Workplace & Destination Charging webinar - part of our Broker Success webinar series.

Electric vehicle (EV) charge point installation and adoption is still a mostly untapped opportunity for brokers to generate a recurring revenue stream with little-to-no effort – especially among more sustainability-minded and eco-conscious customers. 

As part of our free Broker Success webinar series for energy brokers & consultants, our friends from Stark Charge talk you through all-things EV – from the broader socio-political factors influencing behaviour and policy around electric vehicles and how that’s likely to influence demand, to the revenue options available to both Brokers and their customers. 

About the webinar 

This webinar was recorded live on 11th February 2025 and is now available to watch on demand. 

Watch now to learn everything you need to know about EV Workplace & Destination Charging, including: 

  • Why your customers should be looking to adopt EV charge points – and when it makes sense to do so 
  • Commercial/funding options for businesses – including the government EV grants currently available 
  • The revenue opportunities on offer to Brokers 
  • How a typical installation project works – and the benefits of going via OnlineDIRECT 
  • Why energy analytics matter for EV chargers 

Watch the webinar recording

Key takeaways [+ timestamps]

  • [05:02] In 2024, the UK saw over 300,000 new EV registrations, marking a 20% growth, driven largely by the government’s 2030 ban on new petrol and diesel cars 
  • [07:04] Supporting green initiatives not only helps reduce carbon emissions but also enhances brand reputation and customer relationships 
  • [09:12] Brokers can earn commissions from EV charge point installations and ongoing revenue from usage fees for charging stations 
  • [17:15] OnlineDIRECT provide comprehensive support for EV charge point installations, including site surveys, capacity upgrades, and ongoing maintenance 
  • [19:41] Various financial options are available for customers, including capital purchase, leasing, and a fully funded installation model for strategic locations 
  • [21:03] Government grants for EV installations are currently available, with application deadlines set for March 2025 [Editors note: the application deadline has now been extended to March 2026] 
  • [25:21] EV tariffs for domestic customers are being explored, though current offerings are still developing 
  • [26:34] Granular half-hourly data from charge points is available for detailed energy usage monitoring, beyond standard monthly reports 
  • [27.41] A 5-year warranty is offered on charge points installed by OnlineDIRECT’s preferred installation partner 
  • [28:34] Brokers typically receive commissions around a month post-installation, subject to invoice payment timelines 
  • [29:16] Upgrading existing EV infrastructure is possible, with guidance available from the service provider on necessary modifications 
  • [30:11] The installation process can be completed in as little as 3-months, depending on customer readiness and information provision 
  • [34:01] Revenue for business owners varies by provider, typically offering between 10-20% profits depending on the model 
  • [35:38] Grant application assistance can be provided, but customers must apply independently to avoid conflicts of interest 
  • [37:15] One of the main benefits of Brokers using OnlineDIRECT (and our preferred EV services partner) is the enhanced energy visibility and management, which is not commonly offered by other providers 

 

Related Reading & Resources

 

The application period for Workplace Charging Schemes is open

If you’ve got clients that are eligible for one of the current workplace charging schemes, charge point installation must have been booked ahead of the grant application deadline of 31st March 2026.

Download an EV installation request form from the energyengine® (Support > Support documents) or contact our Energy Services Team today to arrange a free site survey.